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【With the same tag:【manipulation methods】 Found 1 articles】
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| F270
Field Experiment in Consumer Behavior Research: Definitions,
Manipulation Methods
, and Suggestions
Liu Wumei
,
Huang Heqing
,
Ye Furong
Field experiment is an experimental research method corresponding to lab experiment. It has received continuous attention in recent years because of its high realism and external validity....
First published at: Mar 01, 2020
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ESI
doi:
10.16538/j.cnki.fem.20200204.301
Foreign Economics & Management
, Vol. 42, Issue 03
, pp. 35 - 56
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Foreign Economics & Management
Journal of Shanghai University of Finance and Economics
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